As we are hunkered down and the world gets recalibrated, this is an ideal time for businesses to do some spring cleaning! An audit can give you a thorough checkup of your account and campaigns to help you decide what should be rinsed and repeated or simply tossed out. What exactly is a Google Audit? Getting another set of eyes on your account uncovers new opportunities. Our audits are focused on your business goals… Read More »Get Your Google Ads Audit for $250!
Search ads are one of the highest quality paid traffic sources as it is uniquely intent driven and user initiated. People are more likely to take action when they are actively searching vs. browsing (people are banner blind!). There are 19 “traction channels” available but when you are looking at paid channels to explore, search is a great place to start if you are looking for a good ROI or ROAS (return on ad spend).… Read More »Benefits of Paid Search Campaigns: Should I Throw Money Into Google Ads?