As we are hunkered down and the world gets recalibrated, this is an ideal time for businesses to do some pandemic cleaning! An audit can give you a thorough checkup of your account and campaigns to help you decide what should be rinsed and repeated or simply tossed out. What exactly is a Google Audit? Getting another set of eyes on your account uncovers new opportunities. Our audits are focused on your business goals… Read More »Get Your Google Ads Audit for $220!
In mid 2019, Google opened up detailed demographics for search campaigns. These live inside the ‘Audience’ section and includes: Parental, Married, Education & Homeowner status — allowing for deeper insights / targeting into the types of users that you are bidding on for paid search. The new detailed demographic segments for parental status include: Parents of Infants (0-1 years) Parents of Toddlers (1-3 years) Parents of Preschoolers (4-5 years) Parents of Grade Schoolers (6 -12… Read More »Powerful NEW Audience Targets for Search Campaigns Are Here – Don’t Neglect This!